Service Type: Tradeshow Exhibit

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Client / Kenvue
Service / Tradeshow Exhibit
Industry / Healthcare
Show / SmileCon (ADA)

Kenvue at SmileCon

Listerine aimed to make a bold statement at SmileCon by transforming their 20×30 space into an immersive experience, featuring a theater area for scientific presentations, sampling at sink stations, an interactive Listerine game, and a passport journey for attendees. Their goal was to elevate their presence, and they ultimately took home the award for best overall design!

This 20×30 space showcased four sinks where attendees could sample a range of Listerine products, along with vibrant graphics and a neon outline of the Total Care Listerine bottle. The passport journey invited attendees to visit at least three stations, and upon completion, they could head to the pick-up window to receive a Listerine bag filled with product samples.

Let’s bring your brand to life.

Client / Gatorade
Service / Tradeshow Exhibit
Industry / Food & Beverage
Show / National Strength and Conditioning Association Coaches (NSCA Coaches)
Specs / 20'x20'

Gatorade at NSCA Coaches

In January 2024, Gatorade kicked off the tradeshow season at NSCA Coaches with an immersive journey through the cutting-edge realm of Augmented Reality. With a captivating blend of innovation and interaction, Gatorade not only showcased their products but also orchestrated an unforgettable journey, educating attendees in an extraordinary way.

The NSCA Coaches, a division of the National Strength and Conditioning Association, is dedicated to offering targeted education, resources, and support for strength and conditioning coaches. Given the event’s focus on these professionals, we crafted an experience tailored to their interests.

Augmented Reality stole the spotlight in our booth, but our collaboration with Hawkin’s Dynamics to showcase their state-of-the-art Force Plate jump added to the excitement. Attendees immersed themselves in an AR simulation, diving into a pool of Gatorade orange, bringing in more energy into the booth.

Let’s bring your brand to life.

Client / Kenvue
Service / Tradeshow Exhibit
Industry / Consumer Goods & Healthcare
Show / American Academy of Pediatrics
Specs / 40x40

Kenvue at AAP

Kenvue’s goal for the American Academy of Pediatrics was to elevate their presence more than ever before, and they successfully achieved this with a dynamic and interactive exhibitor experience. This 40×40 space incorporated LED technology, enhancing the visual appeal and engagement of their displays. A standout feature was the passport journey, where attendees visited various stations to collect stamps, ultimately earning a Tylenol SmartCheck. Throughout the day, Kenvue hosted educational presentations at their theater, providing valuable insights on their products to participants.

The Kenvue booth at the American Academy of Pediatrics was a showcase of innovation and engagement, featuring several key elements that captivated attendees. The passport journey encouraged interaction, inviting visitors to explore different stations throughout the booth. In addition, a dedicated theater offered insightful presentations, creating an educational hub at the event. Central to the booth’s design was a large LED screen that displayed vibrant visuals, drawing attention to Kenvue’s brands. Each of the six brands, which included, Zarbee’s, Johnson’s, Children’s Tylenol, Aveeno Baby, Neutrogena and Children’s Zyrtec, were allotted individual space, allowing for product detailing and sampling that emphasized their distinct benefits and characteristics. This thoughtful layout not only highlighted their brand differences but also fostered a cohesive and interactive experience for all attendees.

Let’s bring your brand to life.

Client / Palo Alto Networks
Service / Tradeshow Exhibit
Industry / Cybersecurity
Show / Black Hat USA

Palo Alto Networks at Black Hat USA

We aimed to create a standout presence that not only showcased Palo Alto Networks’ innovative security solutions but also engaged attendees in a dynamic and interactive environment. Our objective was to design a 30×40 booth space that effectively integrated five distinct areas: a theater for speaking sessions, four demo counters to highlight current products, a Security Operations Center (SOC), a SecOps Gaming Station, and an AI Photo Activation. Each area in the booth served a unique purpose, so we aimed to highlight them as individual spaces while maintaining a fluid flow for visitors.

A large four-sided LED screen displaying dynamic content that highlighted Palo Alto Networks’ brand and messaging was the focal point of the booth. The AI Photo Activation was another highlight of this space, leaving attendees with a memento from the event and encouraging brand engagement online. With two custom iPad kiosks, attendees could use AI to snap a photo and become an AI Hero! Their photo was shown on the large four-sided LED screen atop the booth and sent to their mobile device.

Let’s bring your brand to life.

Client / Revision Skincare
Service / Tradeshow Exhibit
Industry / Consumer Goods
Show / American Academy of Dermatology

Revision Skincare at American Academy of Dermatology (AAD)

To showcase Revision Skincare’s product and accommodate various sized products, we improved the existing locking pedestal display. This change was more pleasing to the eye and kept the products front and center, allowing for a dynamic display while keeping product safe and secure.

The hanging sign fabric was modified to all black and white and to be one large fabric that was flush with the bottom of the sign.  This allowed the internally lit sign to really shine.  The structural arch featured large, double-sided rear-lit black and white images.

Let’s bring your brand to life.

Client / WEG Electric Corp.
Service / Tradeshow Exhibit
Industry / Manufacturing
Show / The Electro-Mechanical Authority (EASA)

WEG Electric Corp. at EASA

This booth was open and inviting with clear sightlines. Throughout the booth, over 50 motors, drives and controls of various sizes were displayed.  The product was prominently featured and organized by category and application.

The booth featured stations displaying multiple products with electronic messaging explaining the features and benefits of each of the products. Another highlight is the wrap around laminate bases that were built for the large product pallets so that the product could be easily placed on show floor.

Let’s bring your brand to life.

Client / Ferrero
Service / Tradeshow Exhibit
Industry / Food & Beverage
Show / Sweets and Snacks

Ferrero at Sweets and Snacks

Ferrero wanted to introduce their new product, Tic Tac Chewy, and differentiate its distinct multi-texture taste adventure! Ferrero not only wanted an impactful display headlining their booth, but they also wanted to catch attendees at the entrance, before they entered the hall. Their goal was to bring to life the texture experience and create a “Candyland” like atmosphere.

The hall entrance featured colorful graphics, larger-than-life products, and Tic Tac shaped floor decals which lead attendees right to the booth space. The display in the booth included two oversized products, a broken pill to illustrate the product texture of the chewy inside, a custom sampling bin for product giveaways, and a 10-foot-tall lighted burst to match the packaging. These elements made Tic Tac Chewy the hero of the Ferrero booth and made for an Instagramable moment!

Let’s bring your brand to life.

Client / Promotion in Motion (PIM)
Service / Tradeshow Exhibit
Industry / Food & Beverage
Show / Sweets and Snacks

PIM at Sweets and Snacks

The hall was somewhat segmented and we wanted to draw attendees to this booth, so we showcased large graphics for the expansive portfolio of products. We aimed to create an equal amount of exposure on the aisle for each and every product.

The booth featured two antique trucks with actual fruit on display to highlight that products are “Made with Real Fruit” and “Fruit is our First Ingredient”. A large, well-lit hanging sign was highly visible from all locations in the hall. LED boards with changing content throughout the booth reinforced the brand messaging.

Let’s bring your brand to life.

Client / Willis Towers Watson (WTW)
Service / Tradeshow Exhibit
Industry / Risk Management
Show / Risk World

WTW at Risk World

The primary goal with creating this 40,000+ sq. ft. Hub was to make such a large space still feel welcoming and intimate.  We had to establish an innovative and functional space for attendees with only a short amount of time to set up. We integrated a distinct space for WTW’s digital trading platform, Neuron, into the Hub while maintaining cohesion with the overall design. The Hub was a multifunctional space and needed to be conducive to hosting various types of onsite events.

The sheer size of the Hub itself is a testament to our ability to conceptualize and execute on a grand scale. This space included a total of 14 meeting rooms, a dozen reservable lounge spaces, a theater, and many other designated spaces. We used colored uplighting and floor standing LEDs to provide a wow-factor with lighting.  Some additional highlights include larger-than-life graphics, a tapered hanging sign, dynamic screen takeovers, and overhead LED lighting.

Let’s bring your brand to life.

Client / RingCentral
Service / Tradeshow Exhibit
Industry / IT/Telecom
Show / Enterprise Connect

RingCentral at Enterprise Connect

The goal with this space was to gain visibility and recognition as the client aimed to showcase their expertise. In response to the client’s desire to elevate their appearance with a more high-tech presence this year, we integrated two LED screens into the design. With a reduced booth size, we had to ensure that while downsizing, we maintained the essential features and functionalities of the booth. In addition to this 30×50 booth, we also designed multiple meeting spaces to facilitate customer meetings.

This booth was awarded Overall Best of Enterprise Connect, and we are so proud! This space featured a juice and cocktail bar, a brand-new reception desk, all new demo stations, a new hanging sign, and custom-printed linoleum flooring!

Let’s bring your brand to life.