Client / ServiceNow
Service / Tradeshow Exhibit
Industry / Business Services
Show / HIMSS

ServiceNow at HIMSS

The client was looking for an interactive way to use the backwall of this booth to drive more traffic, inviting attendees into the space and to the product demos.

We created an engaging experience for attendees with a custom survey wall.  Attendees placed a branded ping pong ball in the applicable acrylic bin based on the solution they were looking for from ServiceNow.  This gave real-time data of what topics attendees were most interested in.  It also created a personal engagement opportunity where a ServiceNow team member then led the attendee to the appropriate product demo for a deep dive into the solution offered.

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