Client / Palo Alto Networks
Service / Tradeshow Exhibit
Industry / IT/Telecom
Show / RSA
Specs / 30’x40’

Palo Alto Networks

The Challenges: Palo Alto Networks set a goal of creating a space where they could engage, inspire, and educate through impactful experiences to position themselves as THE cybersecurity partner of choice. 

The Solution: This sleek and modern booth featured bright colors and bold graphics to playfully invite attendees into the space. Each of Palo Alto’s products had their own dedicated demo station, called out with their four main brand colors. The booth also featured a large theater space for larger group presentations, and an inviting welcome desk area. 


Digital Drone Racing: Another unique element within this booth was an interactive drone game we developed to showcase Palo Alto’s products in a fun and interesting way. This game utilized attendee’s mobile devices to control their drone and the race was displayed on the large screen within the booth. Each drone was modeled and named after a Palo Alto Network’s product and players raced through the course battling various cyber threats.


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